The Story…
This is one of those opportunities that really allowed us to let our inner geek shine. In this multi-episode digital series for Travel Channel, we mobilized and engaged existing fan communities by handing them the camera and asking them to take us along for the ride as they experienced fan destinations based on various movie franchises. From the city in Croatia Game of Thrones fans know as King’s Landing to London’s Harry Potter-themed Wizarding Bar, we provided viewers an insider look at these spots worshipped by fans. Our edit team then took the footage provided by our superfans and cut them into five-minute videos for distribution on Travel Channel’s Facebook page.