Puppy Bowl Draft


Client: Animal Planet & Geico

Red Arrow: Pre-pro, Production, Post-Production

Shoot Location: New York, NY

The Story…

Most animal lovers would agree, the best part of the Super Bowl is actually the Puppy Bowl and this year, we had the pleasure of producing and editing the Puppy Bowl Draft for Animal Planet! Released prior to the big game on Animal Planet’s social channels, our production team wove together commentary from the broadcast team, custom graphics, and video packages spotlighting the pups themselves to create this look at who Team Ruff and Team Fluff drafted for their teams. No puppy pun was left unturned in this 10-minute midform video sponsored by Geico.